Saudi Arabia Quietly Expands Access to Riyadh’s Only Liquor Store

WISE NEWS PRESS / RIYADH, SAUDI ARABIA — DEC. 22, 2025

Saudi Arabia has expanded access to its first and only alcohol store in Riyadh, allowing a broader group of non-Muslim expatriates to purchase spirits, wine, and beer. While no official announcement was made, the policy shift became evident as long queues formed outside the unmarked shop located in the capital’s high-security Diplomatic Quarter.

Previously restricted to non-Muslim diplomats since its opening in January 2024, the store is now open to non-Muslim "Premium Residency" holders. This residency status is typically granted to high-net-worth investors, entrepreneurs, and exceptionally skilled foreign professionals as part of the Kingdom's efforts to attract global talent.

Strict Security and Surveillance Bans

The establishment operates under a cloak of secrecy and rigorous security. Visitors are subjected to eligibility checks and physical searches at the entrance. To prevent unauthorized imagery of the interior or its patrons, mobile phones and cameras are strictly prohibited. Security staff also inspect eyeglasses to ensure visitors are not wearing smart glasses capable of recording video or taking photos.

High Costs and Managed Liberalization

Patrons who spoke to the Associated Press on the condition of anonymity noted that prices in the shop remain steep. While diplomats enjoy tax-exempt status on their purchases, Premium Residency holders are required to pay full price, including applicable taxes.

Alcohol has been prohibited in Saudi Arabia since the early 1950s. This store is widely viewed as a "pilot program" to test the public and political waters of controlled alcohol sales. Under the de facto leadership of Crown Prince Mohammed bin Salman, the Kingdom has introduced several liberalizing reforms—such as opening cinemas and allowing women to drive—to diversify the economy away from oil under the "Vision 2030" initiative.

Limits of Reform

Despite the opening of the store, alcohol remains strictly forbidden for the general Saudi public and Muslim expatriates. Legal experts note that while social liberalization is progressing in sectors like entertainment and tourism, political dissent remains heavily criminalized. The managed expansion of alcohol access is seen primarily as an economic tool to make Riyadh a more competitive hub for international business and Western professionals.

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